Endose Molds

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How To Get Started With Gummy Formulation

So, you’ve chosen your mold! Now what are you going to put in it? Here’s a breakdown of the things to decide on when choosing your gummy formula!

First, let’s start with your target audience. Who are they? What are they looking for? Do you cater to athletes looking for the perfect creatine gummy? Or do you sell beauty products and need the next big collagen gummy? If you’re making a functional gummy you may want to go the sugar-free route. Functional gummies are most often enriched with vitamins or other supplements catering to a specific audience. If used as conventional confectionery perhaps adding fruit juice is the way to go for extra sweetness! Checking out current gummy trends is a helpful way to create unique ideas while staying on brand, so don’t be afraid to check out what’s popular! Knowing your audience is the most important step and will set the stage for what you want your gummies to represent. Once you’ve decided that, you can move on to the next part!


Now it’s time to choose your base formula. We offer four base formulas, Gelatine, Pectin, Hybrid and Sugar-Free. Knowing your target audience will really help with this part. If you plan to cater to vegans and vegetarians then a pectin (non animal) will be the choice for you. Looking for something keto or diabetes friendly? Then a sugar-free option is what you need. Click this link to learn more about our base formulas. https://www.endosemolds.com/store/gummy-formulas



Customizing your own gummy formula is a fun and rewarding experience. By choosing the base formula, exploring flavors, considering functional aspects, and keeping up with industry trends, you can create gummies that cater to your specific needs or target market. Whether you're a candy enthusiast or an entrepreneur looking to start your own gummy business, the possibilities for customization are endless. So, why settle for store-bought gummies when you can create your very own delicious and unique treats? Let your imagination run wild and start your gummy customization journey!